The International Journal of Sport Finance (IJSF) May, 2025Volume: 20Issue: 2 Current Issue The International Journal of Sport Finance (IJSF) Articles in this issue: Succeeding a Legendary Coach: A Preliminary Investigation Into the NFL Betting MarketBetting (In)Efficiency After Football Coaching Replacements in BrazilSport Success Leaves Financial Clues: The Role of FFP Regulation on Spanish Clubs’ Road to the UEFA ChampionshipsReference Points, Loss Aversion, and Sport: Text Analysis of Football Highlight Comments Sport Marketing Quarterly (SMQ) March, 2025Volume: 34Issue: 1 Current Issue Sport Marketing Quarterly (SMQ) Articles in this issue: What Do Ticket Prices Reveal About the Growth in Women’s Sport? The Case of NCAA Division I Women’s College BasketballGet Your Tickets Here: An Examination of How Reputation and Pricing Strategies of Ticket Sellers Affect Consumers’ Willingness to Purchase Sport TicketsAn Examination of the Impact of Ticket Reference Price on Fairness Perceptions for Sport Consumers: Assessing the Influence of Self-ConstrualImmersive Impact: Sport Virtual Reality Effects on Brand Recall and RecognitionDevelopment of the Brand Equity Measurement Scale of the Premier League in the Chinese MarketConsumer Responses to Sports Leagues’ Employer Branding: Psychological Contract Formation and Breach International Journal of Sport Finance IJSF Sales & Subscription About IJSF IJSF Submission Guidelines IJSF Editorial Board Sport Marketing Quarterly SMQ Open Access Articles SMQ Sales & Subscription About SMQ SMQ Editorial Board SMQ Submission Guidelines